I am to do a survey on behalf of my company. The survey is supposed to cover the public view on some of the services our company provides. The thing is though, I never done this sort of thing before. A large scale quantitative survey, that is. I really don’t know where to begin. What I do know thought is that questions on the inevitable questionnaire must be extremely well balanced and exact down to the single letter. I’m not sure exactly how to accomplish that. It would have been a lot better actually, for the company as well as for myself, if one of my coworkers who have more experience in this sort thing had been assigned to the task. But it is the way it is. I shall persevere. My feeling as of now is that I should probably requisition some pro-grade survey tools if I am to get the job done in a proficient matter.